MORE PRESS FROM 2003
Longmeadow,
Massachusetts
October 22, 2003

Window of Chicago's State Street store
"We're delighted to be
involved with this classic evergreen property and believe it will be an absolute
marvelous experience for the millions of people that experience Marshall
Field’s historic holiday windows at State Street in Chicago and our 8th
floor auditorium in Minneapolis.” Jamie Becker, Creative Director, Visual
Marketing for Marshall Field’s.
The licensing campaign
for The World of Roald DahlTM will see its major promotional debut at
Marshall Field's flagship stores in Chicago and Minneapolis beginning in early
November. Chicago’s State Street store will feature animated windows and
in-store decorations. The Minneapolis flagship store will also have animated
windows and a recreation of the famous Willy Wonka Chocolate factory as part of
its 41st annual Holiday
Auditorium Show. It is expected that nearly a half million people will visit the
10,000 square foot auditorium and millions more will view the animated windows.
There will be a broad range of Roald Dahl products displayed in special gift
shops. The US publishers, Penguin Putnam, Knopf and Farrar
Strauss and Giroux
are well represented. The newest US licensee, Winning Moves, will feature
its new Charlie and the Chocolate Factory
board game. Additionally, Marshall Field’s has created a number of exclusive
products to sell in their Dahl boutiques and on their website www.fields.com.
Other products imported from the successful UK licensing program include Robert
Harrop resin collectible figurines and puzzles from Winning Moves UK.
Amanda Conquy,
managing director of Dahl & Dahl (the partnership which manages the rights
to Roald Dahl’s work) is very excited about the program. “It is such a
thrill to be working with such a prestigious department store like Marshall
Field’s. The Field’s team has been delightful to work with. They are so
energeticallly devoted to capturing the essence of the property and the spirit
of Quentin Blake’s illustrations. We are so excited to have these classic
characters come alive and be accessible for so many American
families.”
“This is an
important kick-off to our North American licensing program,” says Jerry Houle,
president of licensing agency, Bliss House, Inc. “The respect Marshall
Field’s has in the market and the very high standards that they bring to the
holiday windows and auditorium show, in addition to the products is very
important to us. We are deeply appreciative to have such a wonderful retail
partner. 2004 marks the 40th Anniversary of
Charlie and the Chocolate Factory and I cannot think of a better
way to launch this celebration than with the Marshall Field's holiday windows
and auditorium show.”
Roald Dahl, one of
the world’s best-loved children’s authors
Dahl and Dahl
Marshall Field's Marshall
Field’s full service department stores have a 150-year legacy of fashion
leadership and retail excellence. Marshall Field's inspiration for unexpected
merchandise originates from its legendary State Street store in Chicago, which
sets the bar as the most exciting destination in retail. Marshall Field's had
annual revenues of $2.7 billion in 2002, generated from more that 14 million
square feet of retail space. Marshall Field's operates 62 stores in eight states
and offers online shopping at www.fields.com.
Marshall Field's, along with its parent company, Target Corporation (NSYE: TGT),
give back more that $2 million each week to local communities through grants and
special programs.
Bliss House, Inc.

June 2003
Babson
College and LIMA Bring Licensing to the MBA.
After twenty-five
years as a “student” of licensing, Jerry Houle is coming to the classroom
from the other side. Houle explains, ”My licensing career began before the
industry first formed. There were no resources to explain how it worked. One had
to become a diligent student, therefore, to try to understand the critical
ingredients of what worked. One also learns quite of bit about what failed,” he
laughs. “Through trial and error, we hammered out a system to understand the
essence of a brand and find the key steps to create the critical products that
will guide the program to success. It was always my dream to become a
‘teacher’ at this stage of my career.”
For the last two
years, Houle has been a visiting lecturer at Babson College in the course, Distributorship,
Franchising and Licensing. This led to Babson adopting the Monty Python Case
as the third case
taught in the MBA program. He has also
been instrumental in the creation of three additional cases including The Launch of the
Muppet Show Licensing and The Launch of Curious George Licensing.
On June 20th
Houle and Dr. Steve Spinelli, the Director of the Arthur M. Blank Center for
Entrepreneurship at Babson College, launched “The Art of Licensing.”
Greg Battersby, the Chairman of the Education Committee of LIMA, closely
monitored the course and taught the class of MBAs the art of copyright and
trademark law. The course has been officially sanctioned by LIMA. Once
fine-tuned it will be offered by LIMA and Houle throughout the country.
The course is an
MBA-level, Intensive Elective, taught over a 2 and ½ day period. Students are
given background material prior to the first meeting. The class uses a Case
Study method. At the end of the program, students deliver a two-page paper
summarizing their thoughts on the Monty Python Case and a team presentation.
The Art of Licensing is being offered for the second time starting on January 9, 2004.
Babson College, Wellesley, Massachusetts, has the largest dedicated Entrepreneurship faculty in the world, comprised of 12 full-time academic faculty members and 14 part-time adjunct professors (entrepreneurs). US News and World Report has rated Babson’s MBA program the Number One entrepreneurship program among colleges and universities in the nation for ten consecutive years! Financial Times ranked it second. The US Association for Small Business Entrepreneurship honored Babson as having the most entrepreneurial MBA program in America
May
27, 2003

Python paraphernalia continues
phenomenal success with
collectors
The famous
comedy troupe continues to wreck havoc with the Establishment. Bliss House
renewed contracts with Balzout,
Logotel, DateWorks, Sideshow and Toy Vault. Additionally, Sideshow
has added the MONTY PYTHON’S LIFE OF BRIAN characters to its contract.
And Toy Vault just received approval to market the first products from
Python’s famous comedic film, MONTY PYTHON’S MEANING OF LIFE.
Sideshow Collectibles’ best-selling line of 12" Holy Grail
figures features new characters in 2003. Following their unprecedented success
with the popular Knights, Sideshow released an extremely limited-edition
version of The Knight Who Says 'Ni!' which quickly sold-out and has been
trading on Ebay at over eight times its initial retail price! Sideshow will ship
Prince Herbert and the King of Swamp Castle later this year. And
the first of its new dolls from Monty Python's LIFE OF BRIAN will be in stores
for holiday sales. The first characters to be released will be Brian and
his mother, Mandy.
Greg Anzalone, president of Sideshow, the leading company marketing 12 inch collector dolls globally, is thrilled with the success of his Python line. "We knew there were thousands of Python fanatics around the world", says Anzalone, "but we were not prepared for the zeal of their loyalty and interest. In the short time we have had the Python license, we have manufactured and brought to market more than two dozen Holy Grail figures. The figures retail for $40 and Python collectors young and old are snapping up every figure as soon as they become available."
New
Licensee, Diamond Select, the product division of Diamond Comics,
launched its Holy Grail line of talking action figures to rave reviews at Toy
Fair. Andy Livingston, Marketing and Sales Coordinator for Diamond Select Toys,
said, "We are very excited about our relationship with the Monty Python
franchise. Diamond Select will be launching the first figures in the world
featuring the famous voices and sayings of the Holy Grail characters, which is
an idea long overdue. Retailers really jumped on these great figures at Toy Fair
and are pressuring us to get them into the market as soon as possible. We will
be shipping the first three characters
- King Arthur, Sir
Bedevere and Sir Robin
this fall. Series Two - Sir Lancelot, Sir Galahad and The Bridge
Keeper will quickly follow."
Toy Vault is more than quadrupling its line,
adding a dozen new products for 2003. The anchor products are two new 12”
dolls – John Cleese as the Minister of Silly Walks and Michael
Palin’s Lumberjack. At present, this collectible toy company is
exploring adding the famous Lumberjack song to the Palin doll. Following on the
success of their plush items, Toy Vault is launching two new soft toys – a fresh Super-Sized Killer Rabbit with Big Pointy
Teeth, and mini Killer Rabbit with Big Pointy Teeth. Dead Parrot,
the Holy Hand Grenade, and The Black Beast of Arrrgghh. One new
item appears to be destined for the backpack of every male in high school and
college in America --A hysterical talking keychain in the shape of the Monty
Python foot. Just press the toe nails and one of 19 outrageous abusive sayings
is broadcast. Other new items include some special Holy Grail items: a Cow
Catapult, Tim the Enchanter Hat (complete with horns) and more. There
even a warm and snuggly puppy doll that’s in the works. It’s the world’s
first Python-styled, Organ Donor Puppy and comes complete with removable organs,
a scalpel and saw. The packaging states, "What a unique experience it can
be to teach your loved ones how to remove the intestines or brain from a family
pet."
Jon Huston is
the creative mind behind the Toy Vault line. “I have seen each of the 45
Flying Circus TV shows at least 5 times and the Holy Grail movie over three
dozen times. Every time I view, more ideas spring to my mind from the genius
comedy of this pioneering comedy troupe. Toy Vault is trying to bring to life
many of the most famous Python skits and characters in the form of collectible
toys that you can play with. Our Killer Rabbit was an enormous success. And we
are following up our 2002 plush line with an extensive range of funny new
products.”
We’ve also
been granted the rights to a character that we’ve dreamed of doing since we
first started thinking about the Pythons – the unbelievable Mr. Creosote from
Monty Python’s The Meaning of Life. Universal Studios Home Video will launch a
new digitally remastered DVD of this outrageous film this fall and we are
talking with them about doing some cross-marketing. Our toys have developed a
following because they don’s just sit there. They are fun to play with! We are
scrambling, therefore, to make the world’s quintessential exploding Mr.
Creosote doll to put under your Christmas tree this year. We are a sure the
sales will be explosive!”
New licensee, Spencer
Gifts, is making final
adjustments on its exclusive talking toy – a secret product to be launched in
the Fall of ’03. Based on the much-loved Holy Grail film, this is sure to be a
hit for the Holidays. Though you wouldn’t want to put this in your mother’s
stocking!
Other new products and licensees
Balzout
introduced a fresh range of T-shirts and stickers at the February MAGIC show.
The DateWorks
division of American Greetings recently received approval of their 2004 wall
calendar and Day-At-A-Time desk calendar. And new licensee, the Ink Group,
the Australian calendar division of American Greetings, shall launch its
extra-edgy Python calendar for the down-under underground. There is sure to be
picketing from the Temperance League when these calendars hit the market.
The
latest licensee, Museum Replicas Limited, a wholly owned subsidiary of Atlanta
Cutlery Corporation, brings to the Python collector a line of authentic Holy
Grail costumes, featuring highly detailed metal helmets and colorful tunics.
Dave DiPietro, Director of Sales and Marketing of America's leading catalog and
wholesaler of authentic period costumes, helmets and swords says, "The Holy
Grail movie touched the funny bone of millions around the world. The timeless
humor that surrounds this parody of the King Arthur legend is what drew us to
this property. As the major supplier of costumes and armor for Renaissance
festivals and re-enactment groups, Museum Replicas Limited knows that the
Python-styled Arthurian costumes from the Holy Grail will bring a fresh and
exciting perspective to their product line. What fair goer has not wanted to be
the Black Knight and utter those famous words, "None shall pass"? We
are certain that our helmets will soon appear on the mantles of each of the
Pythons, as well as dens and offices around the world. After all, these pieces
will be exact duplicates of the helmets worn in the movie, assembled by expert
armorers and made of steel. We are truly excited to be joining the Python family
and look forward to having our products in the market for Holiday 2003."
Python (Monty) Pictures Limited is the British company founded by the six Pythons (John Cleese, Michael Palin, Terry Jones, Eric Idle, Terry Gilliam and the late Graham Chapman) to manage the intellectual property created in their TV shows and films. The official Monty Python website is: www.pythonline.com
Sideshow
Collectibles Located in Westlake
Village, California, Sideshow Inc., is a specialty market manufacturer of
licensed and proprietary collectible products.
Founded in 1993 as Sideshow Productions, the company began as a provider
of make-up effects, props and animatronic puppets for the film industry.
In 1994, Sideshow began to provide design and development services to toy
manufacturers. Over the next four years, the Sideshow team developed toy lines
for more than a dozen companies and was involved in hundreds of individual
products. In 1999, Sideshow began marketing its own line of collectible and
specialty products under the Sideshow Toy brand. Quickly recognized as a
quality manufacturer, Sideshow expanded to market licensed collectible products
based on: The Lord of the Rings, Bond, Star Trek, The Simpsons, Universal
Studios Classic Monsters, Monty Python's Holy Grail, Buffy the Vampire Slayer,
Jim Henson's Dark Crystal and the Muppets, Young Frankenstein, Outer Limits, Get
Smart, Hogan's Heroes, Platoon, Twilight Zone and Army of Darkness. Sideshow
products are currently sold in specialty, trend, collectible and comic shops, as
well as on the Internet at www.sideshowtoy.com.
Toy
Vault Toy Vault, a privately owned corporation, was founded
in 1998 in Los Angeles to design and manufacture collectible toys.
It has built its success mining many non-traditional distribution
channels with a strong group of licenses including Monty Python,
Jim Henson’s Farscape, SpongeBob SquarePants and Yu-Gi-Oh!. It plans to
expand its business through an aggressive acquisition of licenses from major
computer game, television, and film sources. Toy Vault is headquartered in
Corbin, KY. For more information visit http://www.toyvault.com
Diamond Select Toys and Collectibles, LLC
was founded in 1999 by sister company Diamond Comic Distributors, Inc.
Envisioned to create unique and exciting collectibles for children and adults
alike, the company has licensed a variety of pop culture properties to be turned
into merchandise. With partners such as Marvel Enterprises, Fox, MGM,
Linsner.com, Goodtimes Entertainment, Classic Media, and Pioneer Video, Diamond
Select produces a large range of products based on a wide variety of properties.
Diamond Select Toys is headquartered in Timonium, MD. For more
information, visit http://www.diamondselecttoys.com/
Balzout,
Inc. Entertainment Licensing of West Virginia, was established
in 1986. Its primary focus is collegiate and entertainment licensed
apparel and headwear. Balzout’s licensing relationships has included:
MTV, Nickelodeon, Universal Studios, Three Stooges, Jack Daniel’s, 7UP, Gibson
Guitars, AC/DC, Pink Floyd, Warner Brothers, Saban, Viacom, Gibson Guitars,
Twentieth Century Fox, Jim Beam, Comedy Central, Southern Comfort, Todd
McFarlane Productions, MGM, Miller Brewing, New Line Cinema, Seagram, Nintendo
America Inc., and many others. Balzout offers men’s, women’s, junior’s and
children’s screen-printed and embroidered apparel and headwear. Go to: www.balzout.com
May
12, 2003
"We're
delighted to have this classic evergreen property and believe it will be a
hot-selling children's game during the holiday gift buying season."
Phil Orbanes, President Winning Moves Games
The licensing campaign for The World of Roald DahlTM, coordinated by Dahl and Dahl (the Roald Dahl Literary Estate), and Quentin Blake (Roald Dahl's principal illustrator) will see its major promotional debut at a spectacular promotion at Marshall Field's flagship stores this Holiday Season. Chicago’s State Street store will feature animated windows and in-store decorations. The Minneapolis flagship store will also have animated windows and a recreation of the famous Willy Wonka Chocolate factory in their 12,000 square foot Holiday Auditorium Show. It is expected that nearly a million people will visit the Auditorium Show and millions more will view the animated windows.
Quentin
Blake, the distinguished illustrator of most of Dahl’s books, has consented to
offer all his artwork for the licensed products and for the promotion. He is
developing original artwork for the Chocolate Factory to be used for the
Auditorium Show. Additionally, The Nest, one of London’s most energetic and
respected design firms has created a distinctive and compelling tradedress for
the Dahl program and designed a great number of the products. Their fresh color palette
and innovative packaging has lent a unique look and style to all of
the Dahl products. They are also working closely with Marshall Field's
on the look and design of the animated windows and displays.
There will also be a broad range of Roald Dahl
products displayed in boutiques associated with the promotion. The US
publishers, Penguin Putnam (Viking, Puffin), Knopf and Farrar
Strauss and Giroux
will be well represented. The newest US licensee, Winning Moves, will
feature its new Charlie and the Chocolate Factory board game. Other products
will be brought over from the very successful UK licensing program. UK licensees
include Camden Graphics, a division of American Greetings, for
greeting cards; Gund for plush dolls; Robert Harrop resin
collectible figurines; Kerry Foods baking kits; Thornton’s
confectionary and candy products; and puzzles from Winning Moves UK.
Charlie
and the Chocolate Factory, James and the Giant Peach, Matilda, BFG (Big Friendly
Giant), The Witches, are just some of the best selling titles from Roald
Dahl, one of the world’s most famous and best-loved authors. Although he died
nearly ten years ago, Roald Dahl’s books still sell a million copies every
year in the UK alone. This trend of growing sales and interest is reflected
around the globe – particularly in the USA.
In
response to the sustained passion for Dahl, the Roald Dahl literary estate –
Dahl & Dahl – in partnership with Dahl’s principal illustrator and first
United Kingdom Children’s Laureate, Quentin Blake, has announced plans to
develop a licensing program to reflect the power and unique value of the Dahl
brand.
See the official licensing web site at www.roalddahl.com/licensing
Contracts are out for signature to launch a broad range of T-shirts and apparel items around Charlie and the Chocolate Factory. The first designs are expected to be in stores this year.
The
major film studios continue their love affair with Roald Dahl’s characters. Warner
Brothers is bringing back Willy Wonka as a huge Holiday film for 2005. Tim
Burton has announced that he is the director. And it appears that Johnny Depp is
set to play Willy Wonka! Paramount is said to be releasing the movie
version of BFG in 2005. The script is written by another Bliss House client –
Terry Jones of Monty Python. Also Python’s John Cleese is preparing to star in
The Twits in 2005 or 2006.
Here is a write up by the people at Chiller, who organize huge yearly conventions in the NYC area, regarding Carlton International’s licensee, Powys Media's Space:1999 novels:
May
8, 2003

New
SPACE: 1999 Novels!
Fans
of the 70s sci-fi television show "SPACE: 1999" can rejoice. Powys
Media has announced the next chapter of the epic journey that began on TV 26
years ago.
In
September, 1975, the series "SPACE: 1999" took the world by storm with
its adventurous and thought-provoking stories set against the stars of a
dangerous universe. Now Powys Media has joined forces with Carlton International
Media to continue the cosmic odyssey of Moonbase Alpha in a series of officially
authorized and licensed original novels based on the cult science fiction
series.
RESURRECTION
was released May 1. Written by William Latham (author of Mary's Monster) the
book opens with a foreword by 1999 script editor and writer Johnny Byrne. In
RESURRECTION the Alphans struggle against an exile from a planet whose
population has engineered their own biological immortality and paid the price
with their sanity as their civilization collapsed into decadence and violence.
Now the man responsible walks the corridors of Alpha, determined to prove that
fear of death gives meaning to life. His reign of terror continues until only
one person is left standing, until only one hope remains.
THE
FORSAKEN, written by John Kenneth Muir (author of An Askew View: The Films of
Kevin Smith), is set between the two disparate seasons of the television series.
The Alphans begin to suspect that the Moon's seeming random trajectory through
interstellar space may not be so random. Series actor Prentis Hancock provides
the foreword.
The
novels, Powys says, will strive to build upon the legacy created by the 48
episodes produced during its initial run and to satisfy, "not just to the
generation of fans who have kept SPACE: 1999 close to their hearts, but also to
readers of first class science fiction."
URL:
http://www.chillertheatre.com/expo.mv?ARTID=news050803
March
22, 2003
Need
a Dog License? Or looking to adopt an irresistible dog?
The
carefree canine that captured children’s hearts in the classic Harry the
Dirty Dog – and Harry’s three other books from HarperCollins – has
found a home at Bliss House, the Massachusetts-based licensing and consulting
agency.
“With
the exception of an animated video from Weston Woods, this is the first time
that we have contemplated products”, says Margaret Bloy Graham, illustrator of
the series. “And I am thrilled with the results. Yottoy has done a wonderful
thing by bringing Harry to life”. Ms. Graham and her niece, Muriel L.
Frischer, manage the Harry franchise.
The
first license granted was to YOTTOY, a creative driven toy design company
located in the heart of Manhattan’s fashion district. YOTTOY is a
one-of-a-kind entrepreneurial gem dedicated to launching creative, high quality
toys that universally inspire adults and children.
Just in time for Christmas, Yottoy launched an endearing and super-soft
10” Harry Soft Toy. And in no time at all, won the 2002-2003 Baby Zone
Amazing Awards for BEST OF CATEGORY AWARD for Book and Toy!
Kate
Karcher Clark, president of Yottoy says, “Harry was an instant success!
Everybody remembers and loves Harry from the original storybook, so we
aren’t surprised that our snuggly companion Harry Soft Toy has quickly become
so popular.” Peter Doodeheefver adds, “We have worked very hard to capture
the heart, spirit and form of Harry’s endearing personality.
He is well loved by so many readers, and those who are read to, that it
has been rewarding to watch their wonderful reaction to finally seeing Harry
brought to life.”
Bliss
House announced that discussions are underway with the specialty industry’s
leading companies for delightful nostalgic toy, craft and gift items.
There’s
never been a more delightful dog than Harry!
* * *
YOTTOY
Productions was founded in 1995 to create and design the most imaginative
top-notch toys that don’t cost a fortune. Yottoy has gained an extraordinary following in specialty toy, book and
gift stores, and has defied all economic and creative odds, skyrocketing in
sales, while remaining dedicated to producing high quality handmade toys: the
storybook characters of H.A. and Margret Rey, the Golden Books characters, and
Dan Yaccarino’s Good Night, Mr. Night. Yottoy also markets an extensive range
of their own soft toy designs. www.yottoy.com
July
2002
Charlie
and the Chocolate Factory, James and the Giant Peach, Matilda, are
just some of the best selling titles from Roald Dahl, one of the world’s most
famous and best-loved authors. Although he died nearly ten years ago, Roald
Dahl’s books still sell over one and a half million copies every year in the
UK alone. This trend of growing sales and interest is reflected around the globe
– particularly in the USA.
In
response to this huge sustained passion for Dahl, the Roald Dahl literary estate
– Dahl & Dahl – in partnership with Dahl’s principal illustrator and
first United Kingdom Children’s Laureate, Quentin Blake, has announced plans
to develop a licensing program to reflect the power and unique value of the Dahl
brand.
The
licensing program offers partners an unusually wide menu of opportunities. Roald
Dahl’s work has a universal appeal to children and adults throughout the
world. Within the children’s market, his work covers a wide age range, from
picture books for preschoolers including The Enormous Crocodile,
through novels such as James and the Giant Peach, Matilda
and Charlie and the Chocolate Factory. And Dahl’s writing proves
equally popular with girls and boys. The brand thus offers licensees the scope
either to appeal to the whole, vast community of Dahl fans or to target
particular groups within it.
Active. Charming. Adventurous. Clever. Exciting. Irreverent. Wholesome. Funny. Magical. Imaginative. Rebellious.
These
are just some of the brand values identified by worldwide licensing agent
Suzanne Ross-Bain. Ross-Bain, working closely with Dahl & Dahl and Quentin
Blake, is pursuing a selective approach to licensing the property. “We’re
going to concentrate on working with a handful of committed partners across a
broad range of product areas,” says Ross-Bain, “I’m interested in
companies who fully understand and reflect the brand values of Dahl. For
instance, Roald Dahl food products will be good for children while at the same
time being imaginative and fun. All products should deliver beyond expectations
– just as the books do. When it comes to pricing, we want to see more value
for less money.”
There is a strategic four-legged support program in place behind the Roald Dahl Licensing Program:
Roald
Dahl is a classic brand, not only in book publishing but also in children’s
entertainment, leisure and education. It is a vigorous brand with a constant and
diverse range of activity.
the UK, there are touring theatre presentations of many of the popular books
including The BFG, James and the Giant Peach, George’s Marvelous
Medicine and The Twits. These not only bring Dahl’s characters in
touch with families but also offer licensees a terrific platform for coordinated
promotional activity in local markets. Dahl has a powerful presence on the big screen and home video
through film versions of Charlie and the Chocolate Factory (filmed as
Willy Wonka and the Chocolate Factory), The Witches, James and the Giant
Peach and Matilda.
Suzanne Ross-Bain is the worldwide licensing representative behind the imaginative Roald Dahl Licensing Program and has created a solid and strategic launch in the United Kingdom. [NOTE: DRi Licensing has taken over the program as of April of 2003.] Camden Graphics, a subsidiary of American Greetings, launched a 30-card range of greeting cards in 2000 and presently have a strong presence in over 350 retailers in the UK. Robertson’s, the leading UK jam and marmalade producer, runs a collector’s scheme for badges and books on all its jars. Europress will shortly launch a CD-ROM “Roald Dahl’s Amazing Art Factory” using the art of Quentin Blake allowing children to create masks, bookmarks and other material. And Winning Moves is shipping colorful jigsaw puzzles and board games. Many more products are in development, including kitchen towels, baking kits, ranges of confectionery and soft toys.
Bliss
House is extremely pleased to announce that it has been chosen to represent
Roald Dahl in North America. Worldwide licensing agent, Suzanne Ross-Bain,
stated, “We’re bringing on board a team of top-quality partners to take The
World of Roald Dahl to new heights. We searched for the right partners whom
both respected this classic brand and had exciting new ideas about how to
interpret it.” Suzanne further stated, “Jerry and his team’s impressive
work with the Curious George Licensing Program and nomination as LIMA’s
Licensing Agency of the Year for the program prove that Bliss House understands
our mission and is a perfect partner for North America.” Suzanne Ross-Bain and
Jerry Houle first worked together on Muppet licensing when Houle was the VP
Marketing for Jim Henson and Ross-Bain managed the brand for the British
licensing agent.
In
North America, negotiations are underway for a major US department store
promotion for Holiday 2003 with plush dolls, greeting cards, board games and
puzzles. Other licensed categories available in the US are greeting cards,
calendars, dolls, food products, collectible gifts and more!
For more information, contact:
DRi Licensing - Anthony Temple
011-44-208-600-2550
Email: anthony@drilicensing.com
Jerry Houle (Bliss House, Inc.) 860-698-6522 (NEW PHONE NUMBER)
Bliss
House, Inc.
785
Williams Street #220, Longmeadow, MA 01106-2063 (NEW ADDRESS)
Email:
jerry@blisshouse.com